Who we are:
Stanza Living is India’s largest and fastest growing tech-enabled, managed accommodation company that delivers a hospitality-led living experience to migrant students and young working professionals across India.
Today, we are :
- India’s largest managed accommodation company with over 75,000+ beds under management across 25+ cities
- Most capitalized player in the managed accommodation space, backed by global marquee investors – Falcon Edge, Equity International, Sequoia Capital, Matrix Partners, Accel Partners
- Recognized asthe Best Real Estate Tech company acrossthe Globe in 2020 by leading analysis agency, Tracxn
- LinkedIn Top Startup to Work for – 2022
The opportunity :
We are seeking a Performance Marketing Manager to help own and lead the thinking for self-serve acquisition, lead-gen, and go-to-market enablement for all business lines.
- Leading Digital Marketing activities of the brand to generate awareness, leads and hence contributing revenue growth of the organization
- Strategizing Paid Media across different push & pull platforms
- Managing Digital Marketing Agency for self serve tools like Google Ads & Meta Ads
- Planning Monthly Acquisition targets of Digital while achieving the desired CAC
- Help catering the Demand in Niche Target Markets by using SMS & WhatsApp Marketing
- Good knowledge on SEO – increasing organic traffic through various techniques like keyword research and on-page optimization.
- Generating additional leads via Affiliates, Database Marketing & Influencer Marketing
- Testing & Experimenting different stages of user funnel like Landing Pages to improve the conversion rate from Digital Campaigns
- Manage multiple agencies and stakeholders to deliver campaigns & meet revenue goals
- Manage and own campaign budgets to deliver performance across key metrics like monthly spends, CAC and CPL, etc.
- Drive high-quality user acquisition predominantly through Google SEM, Programmatic Display, Ad networks, Affiliates, Facebook, and Instagram
- Execute Brand campaigns across channels like YouTube / Display / Programmatic etc.
- Should be a pro in data analysis & deriving data oriented solutions to drive business KPIs
Who we are looking for :
– Extremely high ownership, self-starter ability to get hands dirty, and work in a constantly changing and fast-growing environment.
– Establish collaborative and trusting relationships with the business’s key internal leaders and stakeholders in order to ensure that there is a free flow of ideas and information across the business.
– First principle thinking and strong problem solving.
– Excellent time management skills.
– Ability to work on multiple tasks at a time.
– Ability to analyze data and create learning solutions based on trends.Role:
Performance Marketing ManagerIndustry Type:
MiscellaneousDepartment:
Marketing & CommunicationEmployment Type:
Full Time, PermanentRole Category:
Digital Marketing
EducationUG:
Any Graduate